The initiative layer for your marketing team — plan every campaign, break it into deliverables, and keep budget honest.

• Campaigns — objective, channel, budget vs. spent, timeline dates, with the brief in the description.
• Deliverables — a real task sheet for the creative work, each item linked to its campaign, with built-in status, assignee, priority, and due date. Deliverables show up in My Tasks like any other work.

Includes a Campaign Performance dashboard (total budget, total spent, channel and objective breakdowns) and a campaign playbook page. Sample campaigns with realistic budgets are included so the dashboard is alive on install. Pairs well with the Content Calendar template for the editorial pipeline.